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This site had the following in the homepage, "As an Athletic Therapist, I have an extensive knowldege of sports medicine and the aim of this website is to share with you information about your health and well-being." We noticed that the web site stated " You can click on the links for more information on a number of topics." It also stated " The links will lead you to more information that can help you to train properly, to enjoy your favourite sports safely and effectively, and to learn more about various elements that can positively affect your health and fitness." The header had pain as the highest ranking keyword. It was followed by back pain, shoulder injury, and athletic therapy which isn't as ranked as highly as pain. The next words the site uses is physical therapy. physiotherapy was also included and will not be seen by search crawlers.